Apple Unveils AI-Powered Siri, iPhone 18 Pro, and Foldable iPhone Duo

Apple has released substantial software and hardware updates, featuring an artificial intelligence-powered Siri, iOS 27, and a range of new devices. The software updates, encompassing iOS 27, iPadOS 27, macOS 27, watchOS 27, and visionOS 27, became accessible on September 14.

The new Siri AI, currently in a beta phase, offers advanced functionalities such as understanding personal context from user messages, emails, and photographs, assessing on-screen content, and executing actions across compatible applications. It is integrated into Spotlight on Mac and iPad, and a dedicated Siri application has also been launched.

Hardware introductions include the iPhone 18 Pro and iPhone 18 Pro Max, powered by Apple's new A20 Pro processor and equipped with a 48-megapixel Fusion camera featuring a variable aperture. Apple has also entered the foldable phone market with the iPhone Duo, which presents a 5.4-inch outer display and a 7.6-inch inner display when unfolded.

Further product enhancements include the Apple Watch Series 12, which features a new Health Sensing System, AirPods 5 with improved Active Noise Cancellation, and updated Mac mini and Mac Studio models, offering M6, M5 Pro, M5 Max, or M5 Ultra processors.

The iPhone 18 Pro is available from $1,749 CAD, while the iPhone 18 Pro Max starts at $1,899 CAD, both scheduled for availability on September 18, 2026.

Apple's inaugural foldable device, the iPhone Duo, is priced from $2,999 CAD. Pre-orders for this model will commence on October 16, with general availability beginning on October 23, 2026.

The Apple Watch Series 12 starts at $549 CAD, and the Apple Watch Ultra 4 at $1,099 CAD, both also available from September 18, 2026.

AirPods 5 are available for $179 CAD, with a version including a Wireless Charging Case priced at $209 CAD, both launching on September 18, 2026.

Apple is responsible for the development of these new products and software updates. The company has collaborated with Google, utilising its Gemini models to power the new Foundation Models that underpin some of Apple's artificial intelligence capabilities.

The introduction of a significantly more advanced Siri AI and broader Apple Intelligence features represents a major advancement in integrating artificial intelligence across Apple's product ecosystem, aiming to enhance user productivity and interaction.

Apple's entry into the foldable smartphone market with the iPhone Duo signals its move into a growing premium device segment, offering novel form factors and expanded multitasking functionalities.

The updates also include new privacy assurances concerning data processing, either directly on the device or via Apple’s Private Cloud Compute servers. However, users are advised to review their settings due to the increased reliance on personal context.

The Siri AI is being rolled out as a beta product, with support for additional languages such as French, Japanese, Korean, Portuguese, and Spanish anticipated in October. Users who depend on their devices for critical business operations are encouraged to test its reliability thoroughly.

Future updates for the Apple Watch Series 12, expected later in 2026, include new Audio Intelligence functions such as Sound Recognition for important sounds, Live Rewind to display recent conversations as text, Siri Recap for conversation summaries, and automatic Shazam song identification.

Apple intends to introduce support for identifying AI-generated or AI-edited images through the SynthID standard, and for verifying subsequent AI edits in photographs, at a later date, as these features are not available at launch.

Expanded access to certain server-based Apple Intelligence functions will eventually be offered for a fee, although Canadian pricing details have not yet been announced.