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Zero Secures $10.3 Million Seed Investment for AI-Powered CRM Alternative

Helsinki-based Zero, developing artificial intelligence tools to replace traditional customer relationship management systems, has completed a seed funding round led by Primary Venture Partners.

Founders Magazine Intelligence Desk15 Sept 2026 · 12:00 UTC2 min readSingle source · 1 src

What happened

Helsinki-based startup Zero has successfully closed a seed funding round, raising $10.3 million. The company's focus is on creating advanced artificial intelligence tools designed to offer an alternative to existing customer relationship management (CRM) systems.

The numbers

The seed investment round totalled $10.3 million. This funding initiative was spearheaded by Primary Venture Partners, a firm based in New York. Zero had previously secured initial capital from Helsinki-based 70V.

Who's behind it

Zero is a company based in Helsinki, co-founded by Tuomo Riekki. The recent seed round was led by Primary Venture Partners. Additionally, founders from companies such as Lovable, Supercell, and Langdock have provided backing to Zero.

Why it matters

Zero aims to address the common frustrations associated with traditional CRM systems, which many founders perceive as overly complex and time-consuming. The company believes that current CRM platforms often require excessive effort for basic functions, diverting valuable time that could be better spent on core business activities. By integrating AI, Zero intends to streamline these processes, offering a more efficient and user-friendly solution.

The startup's objective is to simplify customer interactions and management, providing a modern alternative to established players in the CRM market.

What to watch

Zero is expected to expand its team, particularly in areas related to AI development, as it continues to build out its platform. The company's ongoing efforts will focus on refining its AI-driven solutions to challenge the existing landscape of CRM software.

AI-assisted reporting. This story was drafted with AI assistance from the sources listed above and reviewed against our editorial rules before publication. Facts carry source provenance. Figures, investors, founders and quotations are never generated — if a detail is not in a source, it is not published.

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